RSPCA Team Animal
Advertising
Project to redesign and develop a tone of voice for the RSPCA's Team Animal. Team Animal is what the RSPCA call anyone who runs, cycles, swims or climbs to raise money for the RSPCA. The design is built out of the patterns of the coats of the animals the RSPCA helps and brings to the fore the secondary and tertiary colours from the RSPCA guidelines.